“Bolser have exceeded our expectations on every front. They produced some inspirational UX design ideas from the outset and made the process so easy for us - a joy to work with.”

Sam Bunis Director of Brand, Marketing and Communications, Football Foundation


What we did

Delivered a game changing solution

Our first step was to get involved in some real-life pitch inspections so we could plan out detailed user journeys for each of the three sports. Feedback from the groundskeepers was invaluable and helped us design a seamless process for all users, from pitch inspection to grant application.

Key elements include:

  • Guided onboarding for easy user registration.
  • Customised user journeys for each sport and level of user expertise.
  • Contextual help with in-app videos and information to guide the user through the pitch inspection process.
  • Personalised pitch quality reports and recommendations from the GMA experts.
  • Unique PitchPower IDs help streamline the grant application process.
  • Customised dashboards present pitch and facilities data in a convenient format for review by the GMA.
  • Data-sharing with the FA, Premier League, Sport England and DCMS enables stakeholders to access customised reports on pitch quality and funding by area and sport.
Group shot of the PitchPower team Gareth Southgate taking a soil sample Gareth Southgate playing penalty shootout with a young child Gareth Southgate checking the PitchPower app

“PitchPower is going to be a game changer for grass pitch sports in this country. With the funding that cricket and rugby clubs will be able to unlock by undertaking inspections with PitchPower, a greater number of pitches across these sports will be better quality. This means more opportunities to play and get active which is hugely important to the nation’s physical and mental wellbeing.”

Gareth Southgate, England Manager

The results

Great results from a high profile launch

The multisport PitchPower launch was held at Gunnersbury Park in London. It was attended by famous faces from across the sporting world, including England Manager Gareth Southgate who was keen to try his hand at a pitch inspection using the app.

The event was featured widely by the sporting and national press, helping to publicise the £92M funding committed to multisports facilities. Out of 55,000 eligible football, rugby and cricket clubs, 48,000 are now registered on PitchPower, with a 600% increase in active users year on year. What a result!