App development and optimisation
Starting with our discovery phase and ending with a unique, ready-for-market product, app development at Bolser is a detailed and thorough process. Using Agile methodology, our framework agnostic app developers are experts in their field, having written or designed nearly 100 apps over the last 10 years.
We have a strong track record of designing and developing four and five star apps for some of the world’s leading brands – including EE, KFC and Microsoft. Our cutting edge, geo location V Festival app, used by 80% of festival goers, won 10 major industry awards while our 5 star rated Big Brother app had over 2 million visits.
What we do
Specialist UI / UX mobile app design, App development consultancy and planning, Native app development, PWA app development, Hybrid app development, Accessibility consultancy, App testing, App store optimisation, App store review moderation, App marketing campaign development
App Development Process
We begin by working closely with our client during the discovery phase to understand the project objectives in detail and the best way to achieve them within the parameters of the brief.
With our best in class, customer centric approach we build apps using the tried and tested Agile methodology delivered through Scrum which allows for demonstration, feedback and adaptation at each stage of the process. Once built, our in-house test team use physical devices across multiple operating system versions to ensure the app performance is fully optimised, and the end-user experience is as good as it can be.
Our experienced team are framework agnostic and develop natively for Android and iOS, PWA (progressive web apps) and hybrid apps.
App Store Optimisation
Our work doesn’t end when the production finishes. Our app store optimisation team have the expertise to ensure that the publishing process is refined and optimised, to improve discoverability, conversion rates and increase downloads - ultimately giving your mobile app the best possible start.
We also conduct audits of existing apps and are often able to radically improve their position in the app store, in terms of search results, downloads and star rating. We have successfully implemented changes for Jet2, Discovery Channel and Cartoon Network that have significantly improved their app store performance. Cartoon Network global downloads increased by over 2000% following the implementation of our recommendations.
Get in touch and see how we can help you improve your app’s performance.